First, I'd like to say that the popular literary blog, Brainpickings.org, is one of my favorite publications and everyone should do themselves a favor and check it. Everyday.
One of their recent posts brings up the act of daydreaming or mental wandering and how a 1950s Yale psychologist, Jerome Singer, studied it. He lists 3 types of mental wandering that, to me, seem closely related to the information processing by our id, ego, and superego. The three types acted in these ways: one is fantastical with vivid images, one imagines ourselves in the most ambitious and heroic ways, and the final imagines based off our anxieties and self-consciousnesses.
Although some of Singer's studies are more than half a decade old, his theories still resonate with more recent scholars. But how does this affect our daily lives and the way we process the world? Well, the claim is that the time we spend letting our conscious thoughts roam is time well spent. Even when it prohibits or hinders certain functions or "real-life responsibilities". The example in the text cited by Brainpickings is one where we forget something at the grocery store, but only because we are daydreaming scenarios to help us make a decision about quitting a job or asking for a raise. Thus, that internal struggle is a far great priority than remembering to bring home a couple lemons. That type of behavior by our consciousness is where value lies and where the connection with our creativity begins.
This makes complete sense to me. On an internal level, I think we have the capacity to be creative beings. But why do we label some people to be more "creative" than others? My reading of Singer's theory and its application to this lies within one's ability to intentionally tap into these daydreams or unconscious processes. Perhaps, the greatest artists are those who can do this and then translate the discoveries from it into this shared reality, where audiences can grab a piece of it and gain a sliver of that insight.
If this is true to even a minute degree, than anyone seeking creative enlightenment must practice to enable their internal clockwork. Whether that's achieved through meditation, healthier lifestyles, or more trips to the grocery store, I do not know. But I would presume this question mark to be a large argument of this psycho-creative formula. One that many of us are trying to solve.